In partnership with the Covered California marketing team, I worked to refine logo and branding elements and develop a cohesive suite of print and digital materials, including brochures, one-pagers, presentation decks, and social media graphics. These materials supported educational workshops held in libraries across California during Open Enrollment. The designs simplified complex health insurance information, enhanced health literacy, and fostered community engagement. Recognizing the state’s diverse population, I prioritized multi-language accessibility and culturally inclusive visuals to ensure broad reach and impact. This collaborative effort was instrumental in achieving a record-setting 800,000 enrollments and contributing to California’s historic low uninsured rate of 6.4%.